Cecco e Mami - Poggiarello

Cecco e Mami are two brand new wines of Poggiarello Vini. I realized these two labels with the hand painting technique, basing the concept on popular traditions and the "do it yourself". The project is dedicated to the city of Piacenza (Itay) and his country traditions. For the launch of the campaign I directed and edited a video teaser dedicated to this concept. Camera by Daniele Timpano / Photos by Francesco Bonetti / Copywrite by Laura Fusconi and Giulia Perini